How To Host Live Auctions With LinqTV

Gone are the days when auctions required a mandatory physical presence. Today, a lot of products are auctioned digitally using high-speed internet. Online auctions have become increasingly popular, with the number of users increasing from 35 million in 2015 to over 68 million in 2020. Online auctions today allow businesses and individuals to buy and sell products doing their bids online. These auctions happen typically through an online platform which is either a website or an application.

Online auctions are a booming industry. The advancement in streaming technologies and high-speed internet has propelled the online auction industry which generates billions of dollars of revenue each year and is increasing exponentially.

Merely looking at a product on a screen and bidding for it means that the visual quality has to be good enough so that buyers can make an informed decision. Hence, getting the right technology to stream your live auction becomes all the more important here. The process of a live auction is completely online which makes it dependent on technology. The video should not lag since it is a time-sensitive business and it should also not lose quality as the right visuals are a key to better bidding numbers.

The most important factors for live streaming are therefore:

Live auctions is all about live streaming and who knows live streaming better than LinqTV? An organization that has worked for years building tools for successfully hosting and sharing content both live and recorded, we have a product that you can consider for hosting your next live auction.

LinqTV Live, our enterprise-grade live streaming platform is tailor-made for individuals and businesses planning to host live auctions on their platform. With a dedicated CMS to manage and broadcast low-latency multi-camera live feed on various devices, apps, and platforms, LinqTV Live offers a range of features such as live chat, real-time analytics, monetization options, and customizable branding that makes it a go-to choice to host live auctions.

Live auctions require the least amount of lag possible. With  LinqTV Live’s adaptive bitrate streaming technology, the video quality automatically adapts to the internet speed of the user. In this way, the timeline of the live feed is maintained even if the user suddenly gets a poor connection. Built on AWS CloudFront CDN, LinqTV Live helps you live stream across the world to your users at lightning-fast speeds, with ultra-low latency. Amazon CDN caches your live streams across their global network of over 225+ points of presence in 90 cities across 47 countries, bringing it closer to visitors from every region.

Piracy is another important aspect of live auctions. By enabling DRM on your live feed, it gets encrypted and only the person that you wish should access the auction will be able to access the auction.

Hosting your live auction with LinqTV Live becomes so much easier with our HTML5-based video player that is cross-platform, cross-brows